Farewell to Yamato Vintage Collectibles, Part 2

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Products by Pepsi

Surprise! Not every licensor associated with Farewell to Yamato had a Japanese name! The actual Pepsi Corporation took its first (and perhaps only) foray into anime licensing with a modest product line that gave fans a lot to chew on.

Promo posters for sketch pads & keyholder mascots (left) and a book cover (right). Pepsi’s Yamato campaign seems to have lasted well past 1978, since the other book cover on the poster comes from Maeterlinck’s Blue Bird, an anime series produced by Yoshinobu Nishizaki that aired in 1980.

More promo, this time for shitajiki.

Shitajiki is the Japanese term for “pencil board.” If you had a pad of paper that lacked sufficient backing, you’d slide one of these babies into it and you were all set. Pepsi released nine of these, all of which are shown below…

More posters promoting Pepsi’s pencil board collection.

Drawing pads

Pepsi made three different drawing pads, all with blank paper sandwiched between double covers.

And finally, keychain mascots and a wraparound book cover to beautify your school notebook, or whatever.


Teinen Industrial Co.

Teinen seemed to be in the business of making things that you could put other things into.

First, a soft-sided pouch that probably made a good purse.

Next, four different styles of beverage bottles made of either aluminum or plastic, depending on your temperature requirements.


And last, three different sizes of bento box. Left to right: large (sandwich size), medium, and small. The small one is a perfect size to store Yamato postcards in.


Marumiya Co.

Based solely on their Yamato products, Marumiya looks like it specialized in dishware. If you ever wanted to deck out your TV tray in Yamato regalia, they had just what you needed.

Child Lunch Set

There were two different all-in-one sets with a full collection of eight pieces. The “Kodai set” made Kodai the central figure on some of them.

The “Yuki set” made her the central figure and swapped out a rice steamer for a second bowl.

Both sets came with the same tray, and all of the pieces were sold separately along with other types.

There were also color variations, as seen in these two different versions of dishes from Kodai sets.

In fact, colors weren’t limited to gender. They all seemed to be available in blue, pink, and white variants.

Flat plates were accompanied by deeper ones, shown here in both Kodai and Yuki styles.

Bowls were also included…

…as were cups featuring either Kodai or Yuki.

If you looked a little farther, Marumiya also offered a set of mugs.

They used the same color variations, putting male characters on one side and Teresa on the other.

If you liked sectional plates, Marumiya offered those too.

The box set had a simple plastic fork and spoon pairing, but there were separte metal versions in both Kodai and Yuki styles. This “triple set” included fork, spoon, and chopsticks…

…whereas the “double set” left out the fork.

And lest you think those were the only chopsticks available, you are sadly mistaken, my friend.

Marumiya even made chopstick carrying cases (left) and much larger sets for the whole family to use (right). Larger pics of this set below…

The origin of these two styles of rice steamer bowl is a little fuzzy. They could have come from Marumiya, but lack identifying marks.

The same can be said of this water bottle, though the art is a little on the rough side compared with other Marumiya products.

And finally, a metal mug that could have been made by just about anyone.


There’s still more to be seen! Click here to continue.


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